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Digital Product Passports (DPP)

Identiv leads the way in delivering transformative DPP solutions for sustainability and compliance challenges, leveraging its advanced NFC inlays, tags, and labels.

Driving Sustainability with Digital Product Passports

Ready to turn compliance into opportunity? Identiv’s NFC-powered Digital Product Passports (DPPs) deliver lifecycle transparency for products, from origin to recycling.

The DPP is a key component of the European Union's Circular Economy Action Plan. DPPs are a set of sustainability-related product data with an electronically accessible identifier that connects the product’s digital data to the physical product.

With our partner Narravero, we enable secure authentication and engaging consumer touchpoints across retail, cosmetics, furniture, packaging, and more. Meet EU mandates starting 2027 while building trust and efficiency with IoT solutions that last.

NFC Product Branding

NFC-powered DPPs amplify transparency, letting brands stand out and build consumer trust with verified product origins and sustainability credentials.

Consumer Engagement IoT

DPPs create digital touchpoints, connecting consumers with interactive product stories via a smartphone tap, enhancing loyalty and experience.

Supply Chain Efficiency

DPPs streamline processes with structured data, boosting transparency, inventory management, and operational efficiency for seamless compliance.

Sustainable Product Lifecycle

DPPs document recyclability, supporting circular economy goals and empowering eco-conscious consumer decisions with credible data.

NFC DPP Benefits

Superior Identifiers: Compared to QR codes and barcodes, durable NFC inlays offer better data storage capacity, advanced security features, and greater design flexibility.
Secure Authentication: NFC tags combat counterfeiting, ensuring product integrity with encrypted data.
Consumer Engagement: Smartphone taps unlock stories about the product and its journey, boosting brand loyalty.
Supply Chain Transparency: Track materials and recyclability in real time for seamless compliance.
Circular Economy Support: Durable NFC inlays align with EU Green Deal goals for 2050 net-zero.

DPP Industry Applications

From batteries to consumer goods, Identiv’s DPPs meet EU regulations (2027-2030), enhancing retail, packaging, and toys. Our work with Narravero powers traceable, eco-friendly solutions that connect brands with consumers, like authenticating luxury goods or streamlining recycling.

Contact Our IoT Experts to Build Secure, Sustainable Solutions

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