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For physical access control, video intelligence, and identity and smart card reader solutions, visit Hirsch.

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Smart Packaging

Identiv's inlays, tags and labels bring to life the multiple benefits of smart packaging, particularly for high-value and highly sensitive products in specialty retail, pharma and healthcare where our “specialized-fits-better” approach excels.

Satisfying Brands and Consumers with Smart Packaging

Smart packaging isn't an industry or an application. It’s a promise: the promise of potentially transforming products into experiences, ensuring quality and safety, building trust through anti-counterfeiting measures, and creating new ways to connect with consumers, all while improving supply chain efficiency.

Identiv and its partners have a proven ability to develop smart packaging solutions that deliver tangible benefits to both suppliers and consumers, tailored to the specific application and customer priorities. These solutions are based on Identiv's wireless identification devices, which are as innovative and distinctive as the products they are designed for.

Product Authentication

Combat counterfeiting and diversion with advanced, secure authentication technology for brands.

Consumer Engagement

Help brands find new ways to communicate, engage, and build relationships with customers.

User Safety

Ensure the safety and well-being of patients and consumers with our anti-counterfeiting products.

Sustainability

Improve supply chain visibility and efficiency, minimize loss and waste, and reduce environmental impact.

Create Consumer Experiences

Identiv’s NFC and dual-frequency inlays, tags and labels enable Smart Packaging solutions that turn packaging into experiences and add value to packaged goods, allowing consumers to authenticate their products and engage with their favorite brands — all with the tap of a smartphone. The use of high-end encryption technologies effectively combats counterfeiting and further enhances customer loyalty.

Optimize Supply Chains

Identiv’s RAIN UHF RFID and dual-frequency inlays, tags and labels significantly improve inventory management, make supply chains more efficient and resilient, and promote circular economy practices. Our temperature and humidity sensing inlays and tags even help monitor the condition of the packaged products, taking intelligent packaging to a new level.

Specialized Solutions Matter

The value and criticality of products requiring smart packaging solutions are often at odds with the size and practical dimensions of those products — cosmetics, jewelry, and pharmaceuticals are just the tip of the iceberg. That is why off-the-shelf inlays and tags often fall short, and Identiv's specialized solutions shine.

Learn More About Our Smart Packaging Portfolio

See Product Advisor